Wyndham Destinations has announced it is building a vacation ownership resort in the heart of downtown Portland, Oregon, as part of the company’s efforts to provide exciting urban experiences to its owners.
“The Portland development exemplifies the strategy to utilise our established brands to grow our business in new and existing markets,” said Michael Brown, president and chief executive officer of Wyndham Destinations.
“This will be an exciting location for us, adding to our stellar urban portfolio. Resorts like this provide desirable destinations for our owners, while also helping facilitate lead generation and new-owner sales.
“The breadth of our brand portfolio allows us to access the best development options in the best markets and enables us to put our owners and members on great vacations.
“We appreciate the support of the City of Portland and look forward to becoming a member of that vibrant community.”
Upon anticipated completion in the first half of 2019, the proposed WorldMark Portland – Waterfront Park is expected to feature 75 condominium-style suites including studio, one- and two-bedroom suites for WorldMark by Wyndham and CLUB WYNDHAM owners and guests visiting the popular downtown destination.
Located just across the street from the Willamette River, the resort is ideally situated at the intersection of the downtown and Old Town Chinatown neighbourhoods.
The original downtown area is a bustling entertainment district, home to the famous Portland Saturday Market, Voodoo Doughnut, Lan Su Chinese Garden, and the Oregon Maritime Museum.
The Portland region welcomed 8.6 million visitors last year. US News and World Report ranked Portland number five on its list of best summer vacations in the US.
In a survey of WorldMark owners, Portland was the most requested destination.
The company expects to hire approximately 100 full-time employees in early 2019 to support the opening of the Portland resort and the sales centre.