Intercontinental Hotels Group (IHG) is pleased to welcome guests to the newly renovated Crowne Plaza Atlanta Perimeter at Ravinia.
Owned by Hospitality Properties Trust (HPT), the hotel is located immediately adjacent to IHG’s Americas corporate headquarters, in the heart of a buzzing business and shopping district.
The renovated property is the first of six new global flagships to open, and has been entirely transformed to meet the evolving needs of modern business travellers and leisure guests, signaling a new era for the brand.
Elie Maalouf, chief executive officer, Americas, IHG, says: “The Crowne Plaza Atlanta Perimeter at Ravinia represents more than a single hotel renovation – it illustrates our aspiration for the future of this brand globally.
“This location is highly visible to thousands of travellers, corporate business people, and global visitors to the IHG headquarters every day, and we appreciate HPT’s continued partnership and passion in elevating this flagship property.”
Recently, the Crowne Plaza brand announced new flagship properties opening in the US, UK, France, Germany and Greater China by the first quarter of 2020.
As the Americas flagship, Crowne Plaza Atlanta Perimeter at Ravinia features every design innovation developed for the Crowne Plaza Accelerate brand transformation programme, including the US-patented WorkLife Room design, a concept that caters to guests’ blended lifestyles.
The hotel also houses Plaza WorkSpace, a flexible work and meeting solution that allows guests and locals to maximise their productivity throughout the property’s public spaces.
Meredith Latham, vice president, Crowne Plaza Hotels and Resorts, Americas, shares: “Travellers continue to evolve, this is especially true for business travellers.
“What was once known as the business trip is now integrated with leisure experiences. We continuously innovate against those changing needs so Crowne Plaza Hotels and Resorts can deliver the special design, amenities and experiences to meet or exceed those expectations.”
Crowne Plaza Atlanta Perimeter at Ravinia has tapped expertise from IHG’s Kimpton Hotels and Restaurants to design and develop three restaurant concepts, including Parkwoods, an upscale destination restaurant, Lightwell, a lobby café and bar, and Backyard at Parkwoods, a “picnic and beer” version of the main restaurant.
The completion of the outdoor restaurant concept, featuring southern-inspired fare in a laidback setting, marks the final phase of the property’s total transformation.
Backyard at Parkwoods also adds to the hotel’s robust event space. With a 12,000 square foot ballroom, the biggest in its market, and 32,000 total square feet of meeting space, the hotel is ready to host any event from large corporate meetings to intimate social gatherings.
The Crowne Plaza brand continues to grow around the world with more than 500 hotel properties currently open or in the pipeline and six new international flagship hotels scheduled to open by early 2020.